Corporate Image Film | Enhance your brand's strengths and expand its impact
A corporate image film conveys an assurance that you are the right partner for your customers and creates a quick and permanent brand impression of your brand or company. The most important factor in creating a brand image is "people's association with the brand". Through a good corporate image film, the mission, vision, strengths and reputation of the company are conveyed, which in turn drives the establishment and development of the brand image. At the same time, a good corporate image film can also have a positive impact on employees and strengthen brand identity.
What is the difference between a corporate image film and a corporate introduction video?
Whether it is a corporate image film or a corporate introduction video, we make sure it can attract the attention of potential clients and to trigger deeper discussions.
1. Differences according to the key messages delivered
Corporate image film: Communicates how the company creates value for customers and end users. Whether it's about changing people's lives or telling a story that makes the viewer feel like they are there, it creates emotions and stays with you afterwards.
Corporate introduction video: It focuses on the company's history, philosophy, products or services, factory or supply chain, market layout, corporate social responsibility, etc., so that viewers can understand the company in all its aspects.
2. According to different occasions and purposes of use
International conventions: Many B2B companies regularly participate in international conventions and show videos on site. Usually, only videos are shown on site, or the sound is not easy to hear, so it is appropriate to show a corporate image film that can quickly attract buyers' attention.
B2B enterprise selection of suppliers: When choosing suppliers, foreign brand customers can learn about the company's R&D and manufacturing capabilities, compliance with CSR standards, etc. through corporate introduction videos.