Writing for an International Audience
More and more non-native English speakers do digital marketing in English. Here is how to improve your game.
Businesses Really Do Need Social Media Analytics
New analytics tools are spring up. They can greatly help you improve
E-Mail Marketing Comeback
Long seen as a platform in decline, email marketing is making a comeback in an age of social media overload.
Use content marketing to strengthen your brand from within
Content marketing is not just a way of reaching your customers. It is also a brilliant method of building cohesion and loyalty amongst your staff.
So What is Content Marketing Anyway
Content marketing is perhaps the most misunderstood concept of digital marketing. In reality, it is just common sense.
Here Comes Fake Data! Voice AI will cause a flood of fake data
Voice computing means ample opportunity to manipulate customers with fake data. Brands must watch out.
Are we facing a deluge of VR disorders?
Psychiatrists are warning that a prolonged use of VR will cause irreparable damage and long list of disorders.
SEO vs SMM. Which brings more business?
You can spend your time on SEO, or do more digital marketing. But which really brings better results and higher revenue?
The HR recruitment industry will die by 2020
The human resource industry, like legal and accounting professions, are under threat from sophisticated artificial intelligence
Brands, Fengshui and Fortune Telling
Many owners of B2B industrial companies do not believe in marketing. But a good brand in B2B is even important than in B2C.