The Bounce Rate: When It Matters, and When it Doesn't

The bounce rate matters... until it doesn't. Learn how to use this measure of digital marketing.

Social media, machine learning and the end of democracy

Social Media and machine learning are the perfect combination to support anti-democractic regimes. What to do?

Why Businesses Should Embrace Machine Learning

If you are still unsure of machine learning and its benefits, consider these scenarios.

AI - The present in the making

Artificial Intelligence is not a concept of the future. It is already shaping the present. 

There is money in that content, man!

Despite what many marketers say, measuring ROI on content marketing is not rocket science.

4 Ways How AI Can Augment the Digital Marketer

Customer behavior and experience change over time. Brands need to use these changes to their advantage, using Artificial Intelligence.

How to Start Incorporating Machine Learning in Enterprises

We are experiencing an era of Digital Revolution. Machine Learning, Artificial Intelligence, and Big Data Analysis are the reality of today's world.

Cost-effective ways for attracting more website traffic

Two things most businesses forget in their digital marketing strategy are absolutely crucial to success. And it's amazing how many people ignore them.

Securing Competitive Advantage with Machine Learning

Data is probably the most important asset a company owns. Here are the four key elements of a comprehensive data management system.

Are you a FAAAN? 5 Companies to Rule Them All.

There are now five companies who are ruling the world and have the potential to grow into dangerous quasi-monopolists.