Nowadays, Artificial Intelligence and Machine learning technologies and applications are growing rapidly in the global economy; however, the digital marketing and brand strategy community has not been active in adapting and developing these advanced technologies.
Most marketers, even those with academic credentials, are too busy implementing corporate marketing strategies and working with the products they need to sell.
Rapid advances will soon double the world's computing power.
Voice computing means ample opportunity to manipulate customers with fake data. Brands must watch out.
Artificial Intelligence is not a concept of the future. It is already shaping the present.
Artificial intelligence will have a disproportionate impact on customer experience. What brands need to understand...
There needs to be an increased focus and knowledge on the analytics strength and new tooling of the average modern company.
Technological prowess spells the end of globalization as we know it. This is dangerous.